Feinform
Signage and Graphic Design Studio
In 2010 Andrea Erna Gmünder, graduate Graphic Designer EFZ SGD, founded her company, feinform, Atelier für Signaletik und Corporate Design (signage and graphic design studio) – establishing herself as a freelancer. At feinform, she brings broad signage projects to fruition and develops comprehensive concepts in corporate design, visual communications and identification.
She acquired her skills at the Schule für Gestaltung (school of design) in St.Gallen, Switzerland, 1990–95, at the CMU in Pittsburgh, USA, 1993, and working for renowned graphic design and signage studios in St.Gallen and Zurich, Switzerland, 1993–2010. Enrolling in the CAS ‘urban identity & design’ course taught by Ruedi Baur at zHdK Zurich, she further consolidated her knowledge of designing public spaces.
Signage soon grew into feinform’s core discipline. Equipped with a keen interest in architecture, a great talent for coordination and a profound knowledge of materials, workflows and advertising, Andrea Gmünder manages and coordinates public building projects – always demonstrating an extraordinary feel for the design, the location, its purpose and its users.
Andrea Erna Gmünder
Curriculum Vitae
Self dependence
2010 – today
feinform grafik Andrea Gmünder Foundation of one-woman business, 1. May 2010
since then owner of company as a self-dependent graphic designer
further steps in business
2020
Election to being Expert in the process of qualification to the profession of Graphic Designer EFZ, Canton of Zurich
2019
Incorporation to the association of Swiss Graphic Designers SGD
https://sgd.ch/member/Gmuender/
Studios
2008 – 2010
Graphic designer and project manager at Lämmler&Mettler GmbH, Zurich
1997 – 2008
Graphic designer and project manager at Tachezy, Kleger & Partner AG, Ruedi Tachezy, St.Gallen
While employed at TKP
2006 – 2007
CAS Urbane Identität und Design postgraduate course, Institut Design2Context, Prof. Ruedi Baur, ZHdK Zurich (extra-occupational)
2001 – 2007
Expert at graphic designer apprentices final exams
2002 – 2007
Graphic designers expert panel (chairwoman 2006)
2003 – 2008
Graphic designers preparatory course expert panel (chairwoman 2007)
2002
Course on Teaching I, SIBP, GBS St.Gallen
2001 – 2005
Lecturer at graphic designers preparatory course for adolescents, Form course, Schule für Gestaltung (school of design), St.Gallen (8 lessons/week)
2000 – 2004
Apprentice trainer (following master course)
1995 – 1997
Graphic designer at Designalltag, Ruedi Rüegg, Zurich
qualification
1991 – 1995
Training: Graphic Design course, Schule für Gestaltung (school of design), St.Gallen
Degree: Federal Diploma graduate Graphic Designer EFZ
during training
1993
Studies Graphic Design, fall semester, Carnegie Mellon University CMU, Pittsburgh PA, USA
1993 – 1995
Graphic designer at Lanter Design AG, St.Gallen (30%, while studying)
1990 – 1991
Graphic designers preparatory course for adults, Schule für Gestaltung (school of design), St.Gallen
basic education
1991 – 1995
Informatics internship, Bühler AG, Uzwil SG
1985 – 1989
Cantonal high school, Swiss Maturität, type B, degree, Trogen AR (languages: Latin, French, English, Italian, Spanish)
1983 – 1985
Secondary school, Teufen AR
1977 – 1983
Primary school, Niederteufen AR
1975 – 1977
Kindergarten, St.Gallen and Niederteufen AR
1971
born March 29, St.Gallen
